USF Events Featured in Social Media Campaign

Unation will soon be showcasing events that are happening around the USF campus.

Unation is a free mobile app for Android and iOS that discovers events near you. The app has featured the best attractions each day in big cities like Miami, Key West and Tampa.

The company wanted to further their outreach towards college students to help their brand awareness as well as to provide the opportunity for college students to become more social in their communities.

“I feel that when students come to a different college, such as me—I was an international student—you come into college without really knowing what’s happening,” said Augusto Vidales Martelo, a marketing manager at Unation.

This app differs from other social media with events, such as Facebook, because it strictly shows events in the area and who is attending them. You can see who is attending certain events by adding friends on the app.

“I usually just go to class and go home but it would be really cool to know what’s going on,” said Vanessa Londono, a student at USF.