Author of “The Selfie Vote” Speaks Out About 2016 Presidential Election

Author and Republican pollster Kristen Soltis Anderson stopped by to talk about polling, millennials, and what could seemingly be labeled the most interesting election yet. Here is her seven second take:

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Second 1: Anderson is a millennial herself, though she is hesitant to admit it. She carefully placed space between her age and ours while she spoke. Anderson never anticipated falling into her current line of work. A graduate thesis and a passion for Washington D.C. put her on the path of polling, political contributing, and a book deal among other endeavors. A strong voice for the millennial generation.

Second 2: As for her take on young voters, they care more than you think. Anderson recalled comments made that millennials are unreachable when it comes to politics. For Anderson these comments do not ring true. Instead she sees 80 million millennials, one force that can reshape an election.

Second 3: So how does one reach these lucrative voters? Anderson does not think that the Democratic party has hit the nail on the head just yet, frustrated with the Democratic nominee Hillary Clinton campaign. Anderson referenced her frustration in the article Stop trying to make Chillary Happen. She recalled Clinton’s requests for young voters to “Pokémon Go to the polls” and explain how their student debt made them feel in three emojis or less. Anderson’s advice to Clinton:

“Quit trying so hard,” Anderson said. “Just be yourself.”

Second 4: As for the Republican nominee Donald Trump’s efforts, Anderson considered them to be either non-existent or counterproductive. Though, she did give a nod to Trump for being the more technologically savvy out of the two.

“The medium does not trump the message,” Anderson said. “No pun intended.”

Second 5: So how do the candidates tip the scale and reign in the millennial vote this year? Speak to young voters at the level they are currently at. According to Anderson, this includes understanding their moral lens, distrust of big institutions, adversity to labels and pragmatism.

Second 6: The real question is what does this election come down to? For Anderson, it is numbers and certain states. Trump needs 269 electoral votes to push the decision to the House of Representatives. This is easier said than done according to Anderson’s analysis.

“Trump needs everything to go right in that one narrow path to win,” Anderson said.

Second 7: In the end, Anderson is optimistic that Trump will not win this election cycle.

“Democrats fall in love,” Anderson said. “Republicans fall in line.”

Clinton does not have an easy fight either in Anderson’s eyes.

“Young women are not giving bonus points based on someone’s gender,” Anderson said.

This year’s election is up in the air, causing Anderson’s closing statement to never ring more true:

“Your vote matters.”